Blogging. . .

So I was talking to a friend today and she was dreading the idea of a blog on her business website. . . well, I know this person to be articulate and interesting, excellent in business with lots to share, and a wonderful person to be around. . . So I was telling her the most important thing in blogging is to be consistent and be "to the point" . . . funny, I decided to take my own advice.

Consistent. . . once or twice a week is enough. OK, once is good, twice is better and anything over that is bonus. Not sure why I don't take that advice. I tend to go in spurts, 5 in a week and then none for a year. And I know from experience that I enjoy reading what someone has to say a few times a week. More than that is either bonus or boring. . .

"To the point". . . two or three paragraphs, perfect. We always think we need to write a novel. My "friends" tell me that more than a few paragraphs and it better be riveting to read or I lost'em. . . once again, I tend to write novels when I finally do write. . . So taking my own advice, this is long enough.

What about you? What do you think about blogging? Do you write one? Do you read many? How long? How often?